January 2011
4 posts
7 tags
Persistence: a practical guide to the art of...
One of the things entrepreneurs always ask me is how to gain access to high value people and keep them engaged. If you’re smart and knowledgable you can usually network your way into a meeting with anyone in the startup world. While these activities shouldn’t involve a telephoto lens, you do need to perfect the art of almost stalking.
1. No answer means try harder: If you want to...
PR Tips for Startups: Pitching Reporters via Email
As a blogger for VentureBeat, I have received a lot of pitches in person and via email. While I meet many talented entrepreneurs, a large percentage of them have no idea how press coverage can be used to build their businesses. A lot of PR reps don’t either.
Here are a few tips for pitching reporters via email.
1. Your subject line is the headline of your email. I’m only a...
6 tags
3 Ideas to help NYC startups
There are a number of problems you could mention in the New York City startup scene, but the solutions have been slow to emerge. There have been a few I others have thought of recently that I thought were particularly valuable and should be shared with the community. Many of these ideas appealed to me because they
1. Health insurance: Many entrepreneurs are making a very risky move by working...